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Home»NCAA Basketball»The hiring of a university basketball coach is expensive. Not just in the way it was.
NCAA Basketball

The hiring of a university basketball coach is expensive. Not just in the way it was.

Michael SandersBy Michael SandersMarch 13, 2025No Comments8 Mins Read
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Villanova coach Kyle Neptune, on the left, is on the hot seat. The Indiana coach Mike Woodson, on the right, will resign at the end of the season.

Villanova coach Kyle Neptune, on the left, is on the hot seat. The Indiana coach Mike Woodson, on the right, will resign at the end of the season.

As representatives of Villanova have interviewed the landscape of university basketball coaches in recent weeks, assessing the interest of potential candidates if they decide to dismiss the third year coach Kyle Neptune, the potential salary is not what attracted the attention of coaches who would not consider it otherwise to change jobs.

Instead, Villanova’s field is centered on a new force on the coache market: anyone who succeeds Neptune would have one of the best paid lists of university basketball, armed with resources to go aside with almost anyone in the new sports payment environment.

“The first question that the agents are asking is: what are they committed to sharing income this year and beyond?” One person involved in several coaching research has told USA Today Sports, speaking on condition of anonymity due to the confidential nature of the negotiations. “It was always:” What do I have in the facilities and recruitment and the assistant salary basin? ” But now it is: “How much can I spend on the acquisition of players?” “”

Database: See how much the coach of your school wins

Kyle Neptune, who led Villanova to a record of 18-13 in the regular season, reacts against Butler in a match on March 1.Kyle Neptune, who led Villanova to a record of 18-13 in the regular season, reacts against Butler in a match on March 1.

Kyle Neptune, who led Villanova to a record of 18-13 in the regular season, reacts against Butler in a match on March 1.

Although a transition on the market has been working gradually since 2021, when university athletes have received the green light to take advantage of their name, image and resemblance, it will take place in full effect during this carousel of university basketball coaches.

In conversations with 14 people from all over the industry who actively participate in discussions between schools, coaches, agents and research firms – who have all obtained anonymity in order to speak frankly about the state of this coaching cycle – a clear theme has appeared.

Although the amount of money from a school is willing to pay a new coach will always be crucial in the attractiveness of labor, it is not a factor as dominant as it was in the past. With the implementation pending the colony of the house against the NCAA, which will launch the era of income sharing and theoretically relaxes the domination of zero collectives that have financed lists, the game has changed.

Instead of collective opaque promises, which worked in the Gray area of ​​NCAA rules and whose financing mechanisms were not controlled by the athletics departments, the sharing of income will attach a fixed percentage of the athlete swimming pool at each sport. It is essentially a salary ceiling, but with a problem: each school can divide money between its sports as it wishes.

By definition, this means that the percentage of income that an athletics director is willing to devote to male basketball is more than a simple ambitious declaration on the commitment of the school to be won. For coaches, especially in this world dominated by football, it is a clear marker of the probability This workplace will advance his career.

“This is the first thing that coaches want to know,” according to a person who has been involved in multiple research. “If you are in a school, spending $ 3 to $ 4 million on the list and you are considering a” better “perceived work that will not spend as much, you won’t take it.”

This reality, according to the initiates of the industry, could also explain why the three power conference hires so far, this cycle has followed a similar model.

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In recent days, Miami has hired Jai Lucas, Duke assistant, 36 years old; Florida State hired 34 years old Sacramento Kings Assistant and seminoles Alun Luke LOUKS; While Utah also followed the Route des Anciens Dallas Mavericks Assistant Alex Jensen, 48.

Although the three decisions can be justified on their basketball merits given the curriculum vitae and the links of these coaches with schools, it is also true that the administrations arrived at the decision fairly quickly, they were not going to be on the market for the chief coaches seated with history of success of conference power.

It is probably not a coincidence that these three schools in particular are strongly invested in football as opposed to a school like Villanova, where a new coach should have north of $ 6 million to work, according to people knowing the situation. This is why the preliminary conversations of Villanova have at least drawn the attention of certain very paid and prosperous coaches to good programs whose capacity to spend on their list does not also project robust.

This evolution, if the colony of the house against the NCAA becomes official as scheduled in April, would sound in a subtle but very impactful narrative change.

For years, the economic history of university sports could be told most sincerely thanks to coaching contracts. This is why USA Today Sports commits so many resources each year to the construction of the football database and the salaries of the male basketball coaches. Even if the administrators speak publicly of an unbearable financial model, these figures continue to go up and mount and go up.

But the proposed house regulations, which would allow power conference schools to distribute northern dollars directly to their athletes, will provide a different measure from the priorities of a school and its challenges compared to its peers.

While some schools have announced their income sharing failures – Georgia, for exampleplans to distribute 75% in football, 15% in male basketball, 5% in women’s basketball and from 5% to other sports-others always do calculations. This means that for any active research of basketball coach, it is an undeniable factor in negotiations.

Take Indiana, for example.

This is a program that considers itself a blue basketball blood and whose fans base requires a championship candidate, which is why Mike Woodson resigned under pressure last month, despite perhaps Hoosiers to a third appearance of the NCAA tournament in four years.

Mike Woodson, above, will be replaced after this season. His successor will probably strongly examine the share of the new players' income pool on the Indiana male basketball program, as well as the salary and the advantages offered.Mike Woodson, above, will be replaced after this season. His successor will probably strongly examine the share of the new players' income pool on the Indiana male basketball program, as well as the salary and the advantages offered.

Mike Woodson, above, will be replaced after this season. His successor will probably strongly examine the share of the new players’ income pool on the Indiana male basketball program, as well as the salary and the advantages offered.

The donors of Indiana have spent aggressively on Nile in basketball, but if the regulations proposed House VS NCAA is implemented as planned, the recall collectives will end and all future transactions will be subject to a third-party compensation house managed by Deloitte to ensure that they are “real draws” and online with the market.

The problem is that no one knows what it means. There is also a disagreement in industry on how it will be checked. Most of the athletics directors hope that this will create a little more stability and budgetary parity, while a coach who spoke with USA TODAY SPORTS believes that the rich schools of dry and big ten “will find a way to hope for much more money to players than what is described in the settlement of the proposed house.

“Even if advertisements promise something, can they save him?” said a person involved in coach negotiations. “I don’t think they know it. They all put budgets and calculation sheets, but it’s how the wind blows. »»

Which brings us back to Indiana. If you are a coach considering this work, you see a school that has had almost unlimited resources to acquire male basketball players through zero as he has done in recent years? Or do you see a school that will have to make difficult choices in the future on how to allocate your players’ income pool – in particular with its football program trying to capitalize on the incredible momentum of its appearance on the surprise university football playoffs?

It is a lot of conjectures.

“We are now in a world where Auburn and Alabama are better basketball jobs than Indiana,” said a very connected university sports initiate.

Although Indiana has been at the forefront of coaching research so far, with Virginia, they will have a lot of company in the coming days. NC State dismissed Kevin Keatts last weekend; Texas is likely to switch from Rodney Terry to less than a miracle during the SEC tournament, while a third NCAA tournament missed Neptune would probably force Villanova’s hand.

But unlike the last years, when the despair of a school to be good in male basketball was almost exclusively linked to the quantity of coach, the quality of a job and the type of coach he can attract will also be judged by the silver basin going directly from the athletics department to his players.

“Look at Louisville,” said a person linked to a potential opening. “There were a lot of discussions last year that they were going to reset the market (salary). Instead, they hired Pat Kelsey ($ 2.3 million) and used the rest of the money to build the list to give it the start of the race. It could be the (new model). »»

Follow the USA TODAY DAN WOLKEN sports columnist on social networks @ danwolken.bsky.social

This article originally appeared on USA Today: Show me the money: university basketball coaches play for the swimming pool

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