NCAA’s ‘March Madness’ brand of basketball will now include women

The NCAA Division I women’s basketball tournament next March will use the “March Madness” branding long associated with the men’s tournament, the NCAA announced Wednesday, reversing the association’s practice of hiding the slogan from the women’s event.

The move was one of several recommendations from a recent external review sparked by national outrage over inequities at this year’s women’s tournament, including a skimpy weight room compared to the sprawling men’s facility.