Gotham/GC Images A senior marketing manager at NFL argued the league had nothing to do with helping design the Kansas City Chiefs tight end Travis Kelcethe pop superstar’s ultra-viral courtship Taylor Swift. Marissa Solis, senior vice president of global brand and consumer marketing for the NFL, addressed the phenomenon during a panel at Advertising Week about how sports leagues are trying to reach the elusive Gen Z audience. Once the romance went public in September, she said, the league could only do its best to react and make the most of it. Communicating this relationship offers “a perfect example” of…
Author: JamesMcGhee
I’m really looking forward to attending my first SBJ event next week when I travel to New York for Game Changers. If you need to be there too, send me a message at [email protected]. Have a good week-end! –Ethan Joyce In today’s edition: NFL+ and Genius Sports team up for alternative game streams The C360’s Line-to-Gain and Goal Line Pylon systems go global Latest SBJ Live Showcases NBA Player Tracking Technology for 2023-24 Season Select: Tech Subscribers Count on SBJ’s daily news and analysis to stay on top of the intersection of sports and technology. Sign up today and get…
Advertisement Advertisement Today at 11:00 a.m. by JOHN ZENOR / The Associated Press AP Photo by Mike Stewart/Kentucky men’s basketball coach John Calipari speaks at SEC media day Wednesday in Birmingham, Alabama. BIRMINGHAM, Ala. — The Kentucky Wildcats no longer preside so comfortably over the Southeast Conference men’s basketball scene, which is simply harder to do these days.Instead, it’s Tennessee, with a preseason ranking of No. 9 in the AP Top 25, that is favored to win the SEC title this winter, and Alabama, n #24, was the league champion and No. 1 seed in the NCAA Tournament last. year.…
Indiana’s Tyrese Haliburton received questions about the same topic more often than he could remember this summer: money, money, money.As NBA salaries rise, the spotlight also turns to those earning the biggest salaries — a club that players like Haliburton, Minnesota’s Anthony Edwards, Charlotte’s LaMelo Ball and Memphis’ Desmond Bane will soon enter for the first time as their rookie contracts end. down.These four players all signed extensions this summer that will take effect next year; The deals for Haliburton, Edwards and Ball are guaranteed to be worth at least $205 million with a chance to reach around $260 million…
The pursuit of a fifth NBA championship James is one of the fiercest competitors in NBA history, with four rings to his name (he’s also one of only three players to win at least one championship with three different teams). He’s only missed the playoffs four times in his career, and with the Lakers having a successful offseason in the trade and free agency markets, the expectation is that we’ll see Los Angeles in the playoffs again. “I’m excited that we’re getting our core back,” James said at media day, “and then bringing in a lot of really, really, really…
One of the key players that head coach Lamont Paris brought to Columbia for his first season at South Carolina was a guard Meechie Johnson, who played two seasons at Ohio State before entering the NCAA transfer portal. He sat behind older guys after enrolling early with the Buckeyes and seeing limited action in his first full season.With the Gamecocks, he earned a starting and leading role on the team, finishing second in points per game (12.7) and leading the team in assists per game (3.6), which was also eighth in the SEC.Johnson went through the NBA draft process and…
Links to the story CHARLOTTE, North Carolina (theACC.com) – The Atlantic Coast Conference concluded its annual fall meetings today after individual and joint sessions attended by the league’s Athletic Directors (AD) and Faculty Athletic Representatives (FAR). and Senior Women Administrators (SWA). As part of the league’s ongoing diversity, equity and inclusion initiatives, each school was also represented by an additional senior athletics administrator.In addition to ACC Among the 15 current member institutions, the league’s newest members – the University of California at Berkeley (Cal), Southern Methodist University (SMU) and Stanford University – also participated in the meeting.“It was…
Pfizer revealed this week that it had increased the list price of a course of Paxlovid – its life-saving antiviral drug used to reduce the risk of severe COVID-19 in the most vulnerable people – at almost $1,400, more than double the roughly $530 the U.S. government paid for treatment during the emergency phase of the pandemic. From a report: Pfizer CEO Albert Bourla had indicated on an investor call earlier this week that the company would increase the price of Paxlovid as it moves from government distribution to the commercial market later this year. But he did not then…
March 31, 2023; Dallas, Texas, United States; Virginia Tech Hokies center Elizabeth Kitley (33) rebounds the ball against the LSU Lady Tigers in the second half in the semifinals of the women’s Final Four of the 2023 NCAA Tournament at American Airlines Center. Mandatory Credit: Kirby Lee-USA TODAY SportsVirginia Tech Football: 10 games you can’t miss during the Hokies’ bye week by Scott Roche The 2023-24 college basketball season is quickly approaching. In 17 days, the Virginia Tech the women begin the season at home on November 6 in a non-conference game against High Point at 5 p.m.Expectations are high…
As news of the NCAA’s investigation into allegations that No. 2 Michigan participated in illegal sign-stealing efforts continues to grow, Pat Narduzzi prepares Pitt football for its ACC contest Saturday at 15 1:30 p.m. with Wake Forest at Allegacy Federal Credit Union Stadium in Winston. -Salem, North CarolinaBut when asked for his thoughts on the allegations, Narduzzi declined to comment specifically on Michigan. Instead, he pushed the NCAA to take serious action across the country for a problem he sees as widespread in college football.“It definitely happens, and it would be nice if someone would put a stop to it,”…