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Home»MLB»Atlanta Braves announce BravesVision as their new television/streaming home
MLB

Atlanta Braves announce BravesVision as their new television/streaming home

JamesMcGheeBy JamesMcGheeFebruary 24, 2026No Comments4 Mins Read
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GOOD, It is the name they chose. Remember when everyone was excited about Wandavision? Are you more or less excited about this? And just that name? Either way, read on. Or just go here, which has all the details I’ll try to summarize: https://www.mlb.com/braves/schedule/watch.

Basically, BravesVision is the new, 100% Braves-owned media home for the team. Since there’s a good chance you’re reading this to figure out how to watch the Braves in 2026, let’s go over the options, based on the information provided in the link above.

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  • Cable or satellite. BravesVision is a direct distribution model, so it will work like Bally Sports/FanDuel did in that regard. Your current cable/satellite provider is currently negotiating with the Braves the fee to add BravesVision to their list of channel offerings. If they successfully negotiate, then you will have access to BravesVision (maybe within your tier, or you will have to change tier, I don’t know, I haven’t had cable in decades). Otherwise, you will have to use another option. Things like YouTube TV and Hulu with Live TV are probably in a similar boat: they can either successfully negotiate to have BravesVision, or they can’t.

  • By air. As previously mentioned, some, but not all, games will be simulcast on Gray Media. There is a handy map identifying the Gray Media live station for a given locality at the link above. This won’t cover every game the Braves play, but it’s something.

  • Streaming on the market. In addition to the direct-to-distributor offering, the Braves also offer a direct-to-consumer channel called Braves.TV. Basically, it’s basically the single-team MLB.tv package, but Braves-branded. There is no power outage when you buy thisbut see the following clause: this is a package on the market only. In other words, if you passed out because you lived in the Braves’ “home broadcast zone,” according to the MLB.tv regional mapyou can use it to get all Braves games broadcast non-nationally. Yeah for you. You can also upgrade your subscription to include all out-of-market MLB.tv games, if you want all the Braves games and virtually all other games as well. I don’t know anything about pricing right now, but they’ll probably be comparable to other single-team MLB.tv packages at around $20 per month. It’s unclear how strict the deal structure will be: Will you be able to get Braves.tv if you live not that far from the Braves area, according to the outage map? I have no idea, stay tuned! Theoretically, the Braves aren’t supposed to sell a direct-to-consumer streaming option to people living outside of their local rights footprint, but…this is a digital transaction with a connection. Will they, inadvertently or deliberately, end up doing it anyway? Anyway, there’s no link to sign up yet, but stay tuned.

  • Out-of-market streaming. Nothing has changed here. MLB.tv will still stream all Braves games, but will block all games in your local market. For me, it’s Red Sox games. For you, it could be something else. Actually, I lied: What’s changed is the insane bullshit that ESPN absorbing MLB.tv now imposes on people who want to subscribe to MLB.tv for the first time. But if you already own MLB.tv, nothing has really changed for you.

Does this cover everything? What questions do you have?

The key thing here for the Braves financially is probably that BravesVision is apparently owned (and perhaps fully owned?) by the Braves. While we don’t know exactly what this means financially for the franchise at this point, it opens up opportunities they didn’t have before in terms of revenue and profits – including revenue based on their in-market television rights that would not be subject to the league’s revenue sharing requirements.

Anyway, stay tuned, but I hope the above was helpful. Theoretically, agreements with distributors should be clearer as opening day approaches.

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