2025 Nascar The season of the series of cuts was a race of roller coaster for sport, with more stockings than UPS. Many initiates have had their say on what should change in sport to make it more attractive for fans. However, none hit the point loudly than Brad Keselowski.
Having seen the sport evolve in front of him, both as a driver and owner of the team, Keselowski knows where Nascar was wrong. This has become a subject of conversation in a recent public appearance.
What is the weak point of Nascar according to Brad Keselowski?
Problems with the credibility of the qualifying system system, often dissemination practices lower than the game, and the overall quality of races in the next Gen Era continue to haunt a sport that was once the pride of the United States, with changing times and important problems, sports that were once considered a European niche (such as F1) which now gives NASCAR a race for its money.
While the above -mentioned problems remain in the conversation almost every week, Keselowski has recently highlighted the biggest problem facing sport, which is rarely spoken.
Appearing as guest on the “Podcast on stacking centsWith Corey Lajoie, Keselowski explained how Nascar is managed financially and how the tracks are unable to earn money due to the last television rights agreement.
“The tracks are unable to generate income by themselves, they depend entirely on televised money … They are comfortable with what is the most frightening part of all.”
Cut this @KeSELOWSKI The appearance of the stacking of the sub because I thought it was interesting: he says that the biggest problem with NASCAR is currently the commercial model with the tracks, which depend entirely on television money because they cannot generate enough income on their … pic.twitter.com/itqs1xx848
– Steven Taranto (@ staranto92) September 25, 2025
According to the co-owner of RFK Racing, the main problem creates a subset of sport problems, starting with the fact that the authorities concerned do not promote the fans present on the track. As a result, ticket sales have dropped.
In addition, Keselowski estimates that as the costs are already covered and that the teams are prepared for the coming weekend, they do not focus on fans’ commitment.
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In response, the image of the driver and the team has dropped, leading to a lack of global power of star in sport. Drivers are more likely to be the faces of fortune companies 500 who sponsor their teams rather than getting involved with fans, which reduces their appeal.
That said, the 41-year-old man added that such a position creates a fluid subset of problems which will continue to appear several times until the question is addressed at the base.
However, it is might not be a quick solution, Since the current agreement (worth 1.1 billion dollars / year) until 2031 is still in its first year. With Fox, NBC, Warner Bros Discovery, Amazon Prime and TNT as media partners, the agreement is 40% larger than the last, showing the value that television brings while highlighting the point of Keselowski.
